Digital Marketing 3 Month

Digital Marketing Online Course Mid Level
Course Provider- Bizano
Course Fee 45000/-

Course Outline

Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Its development during the 1990s and 2000s, changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly use digital devices instead of visiting physical shops, digital marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data- driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, and optical disks and games have become commonplace. Digital marketing extends to non-Internet channels that provide digital media, such as television, mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing from online.

Content:

1-Search engine optimization (SEO)
2-Search engine marketing (SEM)
3-Pay per Click (PPC)
4- Object-relational mapping (ORM)

Activation Details:

The Course subscription validity period is for 3 Months Respectively. Since it is online courses hence the content cannot be downloaded. The course access and the login credentials will be shared within 72 working hours.

Support System: –

1 Email
2 Whatsapp
3. Live Calls 5 Times

Explanation about Product

1-What is SEO

Ans- Search engine optimization is the process of growing the quality and quantity of website traffic by increasing the visibility of a website or a web page to users of a web search engine. SEO refers to the improvement of unpaid results and excludes direct traffic and the purchase of paid placement

2-Search engine marketing (SEM)

Ans-Search engine marketing is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages primarily through paid advertising.

3-Pay per Click (PPC)

Ans- Pay-per-click is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated with first-tier search engines.

4- Object-relational mapping (ORM)

Ans – Object-relational mapping in computer science is a programming technique for converting data between incompatible type systems using object-oriented programming languages. This creates, in effect, a virtual object database" that can be used from within the programming language.